Outreach
Embed interactive demo links directly in your Outreach emails with automatic lead tracking and engagement insights.
You can now install the Storylane app directly from the Outreach Marketplace. If you run into any issues, reach out at [email protected].
👉 Key Benefits
Embed demos without leaving Outreach platform
Automatic lead capture and CRM sync
Personalized demo experiences improve conversion rates
Complete analytics integration for sales intelligence
📥 How to Install
Go to the Storylane App on Outreach Marketplace.
Click 'Request app' and follow the on-screen instructions.
You’re ready to start adding interactive demos to your Outreach emails and sequences.
👉 Adding Demos to Individual Emails
Select prospect → Click email icon to open composer
Access Storylane → Click Storylane app in bottom toolbar of composer
Add demo → Browse and embed interactive demo link in email body
👉 Adding Demos to Email Sequences
Select sequence → Open email step you want to edit
Access Storylane → Click Storylane app in bottom toolbar of composer
Add demo → Browse and embed demo link in sequence email
👉 Smart Link Features
Automatic Link Generation
With recipient email: Creates tokenized, personalized URL tied to prospect's email
Without recipient email: Creates generic, shareable URL for anyone
Lead Tracking & Analytics
Auto Lead Creation: Tokenized demos automatically create CRM leads when viewed
Real-time Insights: Monitor demo engagement and completion rates without leaving Outreach
Engagement Tracking: See which prospects are viewing your demos and track metrics
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