Playbooks & Customer Showcase

Looking for inspiration? Explore our collection of playbooks and customer demos

👉 Playbooks

Use cases, guides, and best practices to make the most of Storylane. Check out the full library here

Awareness Stage

• Website demos - Create interactive demos that improve website conversion rates

• Events and conferences - Demo anytime, anywhere with conference mode

• Demo-led SEO - Build a competitive moat in search rankings and traffic with interactive demos

• Sales outreach - Improve outbound efforts with demos that spark "aha” moments

Decision Stage

• Marketplaces - Stand out in crowded product marketplaces with demo experiences

• Pre-call read up - Prepare prospects before sales calls for advanced discussions

• Sales leave behinds - Share demos after sales calls to enable champions and accelerate deals

• Partners and resellers - Enable channel partners to effectively demonstrate product value

• Product adoption - Guide PLG users from exploration to activation

• Live demo calls - Ensure consistent, reliable demo environments during live sales calls

Retention Stage

• Customer onboarding - Scale customer onboarding while reducing CS workload

• Account expansion - Help champions drive cross-team adoption with targeted demos.

• Product release - Turn feature announcements into interactive demo experiences

• Training and documentation - Turn documentation into demos that reduce support tickets

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👉 Customer Showcase - Explore now

Check out real-world examples of interactive demos and Buyer Hubs by our top-performing customers