# Live Demos

<div align="left"><figure><img src="/files/ziCnMWYSAWc4c7RgBX5W" alt="" width="563"><figcaption></figcaption></figure></div>

### The Goal

Create a captivating demo experience during sales calls that resonates with the prospects' needs and interests, showcasing the value and capabilities of your product, all while making it interactive.

![](/files/MVIVO2fjgmHzkTTMsYoU)

## Implementation Guide

### **1. Quick Customization**:

* Use the [Demo Editor](https://docs.storylane.io/storylane-knowledge-base/demo-editor/editing-html-screens) to change text, images, copyright, and even add custom HTML to tailor the demo to each prospect.
* Show demos of varying data sets to cater to diverse stakeholders, ensuring every viewer finds value.&#x20;
* Employ [Storylane Token variables](https://docs.storylane.io/storylane-knowledge-base/demo-editor/personalization) for a personalized demo experience. We suggest adjusting the date/time in your demo to keep the content fresh, and to share a unique link for each prospect without having to replicate demos, ensuring a personalized experience.

### **2. Multiple Personas - Multiple Flows:**

* If selling to multiple personas, create [specific flows](https://docs.storylane.io/storylane-knowledge-base/demo-editor/guides-and-flows/flows-and-product-tour) for different personas, allowing prospects to pick their own personalized adventure based on their needs.
* If not, utilize Flows & Product Tours to showcase different features of your product in a single demo, making it easier for prospects to grasp the value proposition.

### **3. Navigation and Linking:**

* Design intuitive navigation within the demo: have no more than 10 steps in each flow.
* Use the prospects' language when describing content. Avoid buzz or technical terms.
* Seamlessly navigate between screens using [linking and auto-linking features](https://docs.storylane.io/storylane-knowledge-base/demo-editor/live-clickable-demo#how-to-build-live-demos). Once you have recorded various screens needed for your demo, then you can build links between captured screens to simulate a live demo experience.

{% hint style="info" %}
Practice makes perfect. Know the demo inside out for a smooth presentation and check that all links work and interactive elements function correctly.
{% endhint %}

## Customer Examples

We have plenty of customers using Storylane in the consideration and decision stages, for pre-sales, email campaigns, live sales, and sales-leave behinds... However, due to privacy concerns, we are unable to share specific demos here.

Feel free to explore some of the success stories on our [customer page](https://www.storylane.io/customer-stories), or [contact us](mailto:support@storylane.io) if you want to learn more about a specific customer use case.&#x20;


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