Storylane Docs
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  • πŸ‘‹Welcome to Storylane
  • πŸ“šStorylane Playbooks
  • πŸš€Quick Start Guide
    • Planning your Demo
  • ⭐Demo Type Examples
  • πŸ“ΈRECORDING DEMOS
    • Recording - Overview
    • HTML Demo
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    • Mobile Demo
  • πŸ’»EDITING DEMOS
    • Guides & Chapters
      • Adding Guided Steps
        • Adding Video Clips
        • Editing Video Clips
      • Customizing Steps
      • AI Assist
      • Chapters & Product Tour
    • Editing Screens
      • Cover, Fit, and Fill
    • Personalization
      • Personalize from Lead Form
      • Personalize from URL params
    • Sandbox Demo
      • Presenter Notes
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  • 🎊SHARING DEMOS
    • Sharing - Overview
    • Embed
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  • 🌟Lily AI
    • Overview: Meet Lily
    • Lily For Demo Creation πŸš€
      • Create & Improve with AI
      • AI Video Avatars
      • AI Voiceovers
      • AI HTML Editor
    • Coming Soon: Lily for Buyer Discovery πŸ”
  • 🌐DEMO HUB
    • Demo Hub Overview
    • Demo Hub Configuration
    • Demo Hub Analytics
  • πŸ“ˆTRACKING AND ANALYSING
    • Lead Capturing
    • Lead Attribution
    • UTM Tracking
    • Account-Level Insights
    • Viewer Data Enrichment
    • Usage Tracking
      • Analyzing Demo Performance
  • πŸ”—Integrations
    • Integrations
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  • πŸ€“Account
    • Managing Demos
    • Managing Team
    • Branding
      • Custom Theme
      • Custom Domain
    • GDPR Compliance
    • SSO
    • FAQs
      • How and Why to use Cookie Tracking?
      • How to capture HTML screens from multiple tabs?
      • How to edit the background of a screen with a pop-up?
      • How to copy a chapter to a demo?
      • How to add pop-up message for non-clickable elements?
      • How to Add/Embed a Storylane Demo in a Zendesk Article
      • Customizing and Tracking Demo URL Links
      • How to combine Desktop and Mobile captures?
      • If I Cancel My Subscription, What Happens To My Demos?
      • What accessibility standards do you support?
      • How to add or subtract a Date & Time token?
      • Why is part of my screen cut off in a demo?
      • How to Install & Connect Storylane via HubSpot Marketplace?
      • How do I send data to 6Sense?
      • Lead Attribution Tracking?
      • How to record a video avatar?
      • How to rearrange folders?
      • Do I need to update my cookie policy if I use Storylane?
      • Is it possible to connect a LinkedIn tracking pixel to Storylane?
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On this page
  • Step 1: Add the Storylane Code to Your Website (Optional)
  • Step 2: Connect Pardot with Storylane
  • What Data Does Storylane Sync to Pardot?
  1. Integrations
  2. Integrations

Pardot

Storylane integrates seamlessly with Pardot, enabling you to:

PreviousMarketo Lead FormsNextCustom Pardot Form

Last updated 5 months ago

  • Sync demo data with existing leads.

  • Automatically create new leads if they don’t already exist.

  • Log demo session activity on the Pardot timeline.

  • Capture leads directly via Pardot forms.

Follow these step-by-step instructions to set up the integration:


Step 1: Add the Storylane Code to Your Website (Optional)

This step enables lead attribution tracking. Add the following code snippet to the <head> tag of your website:

(function(){"use strict";function e(t){const r=t.head;if(!r)return;const i=t.querySelector('script[src="https://js.storylane.io/js/v2/storylane.js"]'),n=t.querySelector('script[src="https://js.storylane.io/js/v1/storylane.js"]');if(i||n)return;const s=t.createElement("script");s.type="text/javascript",s.async=!0,s.src="https://js.storylane.io/js/v2/storylane.js",r.appendChild(s)}e(window.document)})();

πŸ’‘


Step 2: Connect Pardot with Storylane

  1. Contact Support: Reach out to your sales contact or Storylane support team to initiate the integration process.

  2. Set Up the Integration:

    • When the Pardot integration modal opens, click Connect.

    • Select your relevant Pardot account.

    • Enter your unit ID in the provided field.

    • Finalize the setup by logging in to your Pardot account when prompted.


What Data Does Storylane Sync to Pardot?

Custom Properties

Storylane automatically syncs demo data to Pardot under custom fields. Here's the data included:

Property Name

Description

Data Type

Storylane Demo Name

Last demo viewed

String

Storylane Demo Viewed At

Last demo view timestamp

DateTime

Storylane Demo Time (secs)

Time spent on demo (seconds)

Integer

Storylane Demo Complete (%)

Percentage of steps completed

Percent

Storylane Demo Link

Link to the demo

URL

Storylane Demo CTA Clicked

CTA URL clicked

URL

Storylane Demo Checklist Completed

Indicates if the checklist is done

Boolean

Storylane Demo Sessions

Total number of demo sessions

Integer


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Learn more about lead attribution here.