Hubs Configuration

Edit, style, and configure your Hub based on your needs

Each Hub consists of three configurable steps:

πŸ‘‰ Content Configuration

1) Choose between Playlist and Gallery

Create a new Hub and select the right layout for your needs.

2) Add Header & CTAs

Set up the main title, description, and call-to-action buttons for your Hub.

  • Title: Name your Buyer Hub (e.g., "Interactive Product Demos")

  • Description: Brief description of what's inside (e.g., "Key product capabilities to enhance customer engagement")

  • Primary CTA: Main call-to-action text and URL (e.g., "Book a Demo")

  • Secondary CTA: Optional second CTA (e.g., "Share" or "Visit Pricing")

  • Upload Logo: Add your company logo (.ico, .png, .svg formats)

3) Choose your layout

Select how prospects will navigate your content:

  • Single layout: All content in one unified section. Best for focused, linear experiences (e.g., post-call follow-ups, champion enablement)

  • Multi-layout: Break content into multiple sections. Best for serving different stakeholders with different needs (e.g., "For CFO", "For Technical Teams", "For End Users")

4) Add Sections (Multi-layout only)

If using multi-layout, organize content into sections:

  • Click "+ Add Section"

  • Enter section title (e.g., "Integrations")

  • Select alignment (Center or Left)

5. Add Content to Sections

Now’s the fun part. Add demos, videos, documents, and other materials to your Buyer Hub:

  • Click "+ Add Content" in a section

  • Choose from available assets or search for a specific one

  • Configure the asset’s display title

  • Add hover button text (shown when hovering over the demo card)

  • Optionally change the preview image


πŸ‘‰ Personalize Hubs

Personalize your Hubs with dynamic tokens that automatically swap prospect information throughout the experience.

How it works:

  • Add tokens (text or image) when configuring your Buyer Hub content

  • Fill in values when generating share links

  • Prospects see a fully personalized experience with their company name, logo, or other relevant details

Available tokens:

  • Text tokens: {{companyname}}, {{firstname}}, {{lastname}}, {{dates}}, {{currencies}}

  • Image tokens: Company logos

Pro tip: Use personalization strategicallyβ€”a few well-placed tokens (Hub title, intro section) feel thoughtful without being excessive.


πŸ‘‰ Styling Configuration

You can style your Hubs to perfectly match your brand's look and feel.

1) General, Header & CTAs Styling

  • Font Family: Select the font for your Buyer Hub.

  • Background Color: Set the background color.

  • Text Style: Customize heading and description text size and color.

  • Primary and Secondary CTA Styling: Set base color, text color, and, text size.

2) Section Styling

  • Section Title Styling: Set the heading text size and color.

  • Card Title: Configure background color, title size, and hover message styling.

  • Hover Message: Set the color and text size of the hover message of the demo card.


πŸ‘‰ Options Configuration

1. Lead Forms

Buyer Hub can be used to increase your lead pipeline. You can capture new leads and send them to your CRM or marketing platform.

  • Toggle to enable lead forms.

  • Click "Edit" to customize lead form settings.

  • Select the Lead Form Type: Choose between native lead forms or custom embed forms.

a. Storylane Native Lead Form

This form provides four fields: title ,email , name (optional) , and CTA that are configurable.

b. Custom Embed Form

You can build your own custom form, and copy and paste its embed code through the inbuilt lead form guide. Most commonly, we see forms built from HubSpot and Marketo.

  • Select when to show the lead form and set up integrations

  • Set when to display the lead form (on demo open, after 10 seconds, after 30 seconds, or after 60 seconds).

  • Set up integrations and send new leads to your CRM or marketing platform.


2. Add Custom Code

You can add custom scripts for Google Analytics, chatbots, etc., in the header code and footer code.

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