RepX

Turn your website into your best sales rep

What is RepX?

RepX is a conversational AI sales agent that lives on your website to provide personalized buying experiences for visitors. It's trained on your product documentation, sales resources, and call recordings to enable self-guided discovery, qualify high-intent prospects, and hand off sales-ready accounts to your team.

Think of it as an always-on sales person that never sleeps, never gets tired of answering product and pricing questions, qualifying early-stage prospects, and enabling self-serve discovery.

Why RepX?

Most B2B software websites are passive, overwhelming experiences. Buyers land on your site, struggle to find what they're looking for, and leave — 97% of them, in fact. Meanwhile, your sales team spends hours on repetitive discovery calls, answering basic questions and walking through the same product overviews.

RepX solves both problems. Buyers get immediate answers and personalized product exploration on their terms. Your sales team gets transcripts, engagement insights, and pre-qualified leads who already understand your product.

Key Capabilities

• Conversational video agent with custom avatars

• Demo Matchmaking suggests the right demo based on buyer's use case, context, and intent

• Role-specific insights pre-qualifies leads and delivers insights tailored to each stakeholder

• Trained on key resources including documentation, playbooks, and top performer call recordings

• Multi-modal experience that can show demos, videos, PDFs, and other resources inline

• Transcripts and summaries of buyer questions and engagement

• Smart alerts sent to Slack or your CRM when high-intent prospects engage

• 24/7 availability so buyers get answers whenever they need them

• Objection handling based on trasncripts and resources from your top performers

How RepX Works

1. Train your RepX Feed your knowledge base, product documentation, sales call recordings, case studies, interactive demos and other resources. RepX learns how your best reps talk about your product, handle objections, and qualify prospects.

2. Build your avatar Customize your RepX's personality, tone, and appearance to match your brand. You can choose from different avatars or create your own. (You might have met Lily — Storylane's RepX. Now it's your turn to build yours.)

3. Deploy on your website Once live, visitors can start conversations with your RepX. They can ask questions, explore specific use cases, view interactive demos, and access relevant case studies — all in the flow of natural conversation.

4. Review insights and hand off leads Get full transcripts of every conversation. See what buyers care about, which questions come up most often, and receive alerts in Slack when high-intent prospects engage. When someone's ready to talk, your sales team jumps in with full context.

What to Expect

When you deploy RepX, you should see:

• More qualified leads from your website traffic. Buyers self-select based on real discovery, not just form fills.

• Higher conversion rates from traffic to pipeline, because prospects get immediate answers and product access.

• Faster sales cycles. Prospects arrive to calls already educated and engaged, so your team can skip basic discovery and focus on closing.

• Better buyer experience. They get answers when they want them, move at their own pace, and aren't stuck waiting for a response.

• Scale without headcount. Grow pipeline without hiring proportional SDR teams—RepX handles qualification at scale.

• Demo Matchmaking - Suggests the perfect demo based on each buyer's use case, context, and intent

• Role-specific insights - Pre-qualifies leads and delivers insights tailored to each stakeholder

• Objection handling - Trained on your top performers to handle common objections with expertise

• Real-time adaptation - Delivers the right features to the right buyers, adapting based on conversation context

Getting Started

RepX setup is done through our team. Reach out to your customer success manager or contact us at [email protected] to get started with training and deploying your own RepX.