Hubs Overview
👉 What are Hubs?
Hubs are Storylane's centralized deal rooms that bring together everything your prospect needs—demos, videos, case studies, PDFs, pricing, ROI calculators, and more—in one place. Instead of scattering materials across multiple emails, share a single link that keeps deals moving forward.
👉 Who is Hubs for?
Sales Teams: Share all product capabilities and use cases with prospects in one link, helping them find the information they need and make decisions faster.
Marketing Teams: Create lead generating content that prospects can easily explore and share.
👉 Types of Hubs
Choose between two layouts based on your use case:
1) Playlist: Sequential content (Demo 1 → Video → Case Study). Best for sales teams who want to guide prospects through a specific journey and control the narrative.
2) Gallery: Thumbnail grid where viewers choose their own path. Best for marketing teams embedding demos on websites or offering top-of-funnel self-service exploration.
Gallery vs Playlist Comparison
Recommended For
Sales Teams
Marketing Teams
Ideal Use Case
Sales follow-ups, leave-behinds, nurturing prospects
Website embedding
User Journey Control
Step-by-step guidance, seller creates the path to follow
Prospect browses demos in the gallery at their own choice
Best For
Sequential storytelling with a clear flow
Showcasing different features and use cases together
Main Use
Mid-to-late funnel sales journey
Top-of-funnel engagement
👉 Enable Interest Screens
Let prospects signal their priorities before they start exploring. When enabled, prospects see a selection screen where they can:
Choose which sections of the Hub are most relevant to their role or needs
Rate their interest level in different topics (Very important, Somewhat important , or Not important)
This provides two key benefits:
For prospects: They skip irrelevant content and get straight to what matters
For you: You see exactly what they care about before your next conversation
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