Best Practices

A few best practices and things to keep in mind when it comes to building your first stories:
  • We recommend keeping your stories short (12-15 steps). If you need to have more than that you may split your demo into multiple flows.
  • If you want to track who’s going through your demo, make sure you capture the lead by asking the viewer for their email address or passing the email address as a UTM parameter.
  • If you want to highlight a certain part of the screen you can use a walkthrough.
  • You can change the color of all the widgets you have to match your branding. You can do that in one go using the batch update.
  • On any of the widgets, you can add a CTA (Call to Action) button that can lead to another story or a specific URL.
  • You can create multiple links for one story in case you want to track how the story is performing in different places.
  • You can reuse stories in two ways: copying screens from one story to another or duplicating the entire story.
  • After your share or embed your story you can have a look at the analytics and see how people interact with it.