Gong

Embed interactive demo links directly in your Gong emails and templates

You can now install the Storylane app directly from the Gong Marketplace. If you run into any issues, reach out at [e-mail].

👉 Prerequisites

• You must be logged into Gong
• Your Gong account must install the Storylane app directly from the Gong Marketplace
• You should have a contact created under an account in Gong

👉 Integration Features

Seamless Workflow

• Access Storylane directly within Gong's email composer
• No platform switching required for demo embedding
• Pre-populated contact information streamlines personalization

Lead Management

• Automatic lead capture when prospects view demos
• CRM synchronization maintains clean data flow
• Engagement tracking tied to Gong contact records

👉 The Setup

Adding Demos to Individual Emails

1. Navigate to contacts → Engage > Accounts
2. Select target → Choose account and contact to email
3. Compose email → Contact auto-populates in "To:" field
4. Access Storylane → Click Integrations icon > Storylane in composer
5. Add demo → Browse and embed demo link in email body

Adding Demos to Email Templates

1. Open templates → Engage > Templates
2. Select template → Choose template to modify
3. Edit email step → Select specific email in template sequence
4. Access Storylane → Click Integrations icon > Storylane in composer
5. Add demo → Browse and embed demo link in template